How Uber cracked India’s code with Digital Marketing
SOCIAL MEDIA STRATEGY When it comes to online marketing strategy, an easy first step is to focus on social media. Uber is present on all social media platforms to connect to the millennial who form a major part of their customer base. Uber is deeply aware of its target audience and the ways to engage […]
Link Building Guide for SEO
What is link building? Links are votes of trust, and link building is a signal to Google that your site is a quality source worthy of citation. For example: If you visit an unknown place and ask for a good coffee shop and 4 people point towards one cafe, your votes of trust will lead […]
How to do an SEO Audit
SEO (Search Engine Optimization) is the practice of increasing quantity and quality of traffic to your website through organic search results. SEO audit is the process of analyzing how well your web presence relates to SEO best practices. Learning how to do an SEO audit is the first step of developing an SEO plan and […]